Qualitative: Focus Group, Mini Groups, Extended Groups, Ethnographic Research, In-Depth Interviews in Field and CL, Online CLT and mainly recruited target audience from clients list.
Quantitative: Online interviews,CAWI, CATI, CAPI, PAPI and more....
Desk/Internet Research: Internal Desk Research,Online Desk Research,Government Published data and more.... Apart from our market advisory engagements focusing metros, mini metros and tier-1 cities, we have extensively worked in the semi-urban and rural areas of Indian states.